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.au Direct Priority Application

Existing registrants can complete the below form to apply for Priority Status for the matching .au direct name through Education Services Australia.

If your application is successful, this will allow you to manage the new name under the same account as your registration(s) within our console.

If you have any questions about the information published or linked to on this page, please contact our customer service team for assistance.

Application form

I acknowledge that this application is subject to the .au Direct Priority Implementation Rules, and that allocation of the name is determined by the processes and categories outlined by .au Domain Administration Limited (auDA) therein.

I acknowledge that an application fee of $22.00 including GST applies. This application fee is not refundable, and where the application is successful this fee will cover a 1 year licence period for the name, from the allocation date.

Further information

auDA .au Direct Resources

auDA has published several resources outlining the rules (including the eligibility and allocation criteria), rollout and priority allocation process for the launch of the .au direct namespace. Please visit the auDA website for further details, fact sheets and blog posts.

.au Direct Campaign

auDA has launched a campaign to build awareness of the new .au direct namespace and its associated benefits. The "Get Your .au" campaign also includes a directory of other .au accredited registrars offering .au direct registration services.

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